Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz

12.07.23 | By
Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz

As another year comes to a close, those of us in the design world know it means one thing – the big announcement from Pantone! The global color authority just announced the Pantone Color of the Year 2024 and it’s… PANTONE 13-1023 Peach Fuzz, a warm and welcoming, velvety shade that hovers between pink and orange. With so many living through times of turmoil, the need for care, empathy, and community grows stronger, as does Pantone’s hope for more peaceful times.

A warm and cozy shade highlighting our desire for togetherness with others and the feeling of sanctuary this creates, PANTONE 13-1023 Peach Fuzz presents a fresh approach to a new softness.

“A cozy peach hue softly nestled between pink and orange, PANTONE 13-1023 Peach Fuzz brings belonging, inspires recalibration, and an opportunity for nurturing, conjuring up an air of calm, offering us a space to be, feel, and heal and to flourish from whether spending time with others or taking the time to enjoy a moment by ourselves,” says Leatrice Eiseman, Executive Director, Pantone Color Institute. “Drawing comfort from PANTONE 13-1023 Peach Fuzz, we can find peace from within, impacting our wellbeing. An idea as much as a feeling, PANTONE 13-1023 Peach Fuzz awakens our senses to the comforting presence of tactility and cocooned warmth.”

movable image featuring shades of peach

The announcement of the heartfelt hue marks the 25th anniversary of Pantone’s Color of the Year initiative. Since the introduction of PANTONE 15-4020 Cerulean Blue as the Color of the Year in 1999, the institute has continued to certify their authority throughout global culture when it comes to the significance of color. (See previous Pantone Color of the Year selections.)

“With this year’s Pantone Color of the Year 2024, we see an increased focus on community and people across the world reframing how they want to live and evaluating what is important – that being the comfort of being close to those we love. The color is one whose warm and welcoming embrace conveys a message of compassion and whose cozy sensibility brings people together and enriches the soul,” added Laurie Pressman, Vice President of the Pantone Color Institute. “In the spirit of PANTONE 13-1023 Peach Fuzz, we reflect back on the last 25 years of the Pantone Color of the Year program grateful to provide an avenue where designers and color enthusiasts all over the world can engage in a conversation about color, be inspired by color and showcase their creativity within their communities. We look forward to continuing this for many more years to come.”

FAbric swatch of a peach color

abstract image of shades of peach and white

Image credit: The Development

surreal image of a field of wispy plants in tones of peach

Image credit: The Development

image of fuzzy peach colored fabric

Image credit: The Development

peach colored clouds with blue sky

Image credit: The Development

flat lay image of pantone swatch book, sheet of gradient shades of peach, and fashion accessories in peach

flat lay of new Pantone Color of the Year 2024 peach fuzz colored Pantone merchandise

In lieu of the Pantone Color of the Year 2024 announcement, Pantone has launched a collection of Pantone Lifestyle goods in Peach Fuzz here.

Pantone is also working with a number of brands on collaborations celebrating the Pantone Color of the Year 2024: PANTONE 13-1023 Peach Fuzz, including Cariuma, Motorola, Ruggable, Shades by Shan, Ultrafabrics, and Spoonflower.

Pantone collaboration with Cariuma featuring peach and white colored sneakers


Pantone collaboration with Motorola cell phones in peach


angled shot of modern bedroom with modern rug in shades of peach from Ruggable Pantone collaboration


angled shot of tube of lip oil in peach by Shades by Shan

Shades by Shan

ethereal image of peach colored bird sitting on peach nest


layered shot of peach colored textiles from Spoonflower


Head to Design Milk’s Instagram to tell us what you think of the Pantone Color of the Year 2024 pick!

Caroline Williamson is Editor-in-Chief of Design Milk. She has a BFA in photography from SCAD and can usually be found searching for vintage wares, doing New York Times crossword puzzles in pen, or reworking playlists on Spotify.